"Challenge Your Own Beliefs" — Without reflection, there is no progress. Creative destruction undertaken for the sake of bold innovation.
We reexamined the entire process of rod development from the ground up — abandoning all preconceived notions about technology and components alike.
To create the best possible product, we started from zero, carefully weighing the pros and cons of every choice.
What followed was a path of trial and error, refining specifications until we arrived at the ideal design for the intended action.